White Hat - The term that describes companies, individuals or programs that engage linking in ethical ways or using ethical practices.
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Tuesday, 31 January 2012
Sunday, 29 January 2012
Robots.TXT
Robots.TXT - A file on a web site in the root directory that is used to control which spiders have access to which pages within a website. When a spider or robot connects to a website, it checks for the presence of a robots.txt file. Only spiders that adhere to the Robots Exclusion Standard will obey a robots.txt command file.
Relevant Links
Relevant Links - A link to another site that has compliments your site's theme, focus, genre or visitors. Relevant linking is practiced by white hat webmasters and will positively affect your site's search engine rankings. Even Google states clearly in their guidelines - "have relevant sites link to yours."
Friday, 27 January 2012
Text Link (Hyperlink)
Text Link - A hyperlink that is comprised of text, in comparison to an image link. Clicking the text will take you to the specified link's target.
Top Links List (TLS)=
Top Links List - lists of the most popular links on your links pages. Link popularity is based on how frequently a link is clicked on by users visiting your links pages.
Thursday, 26 January 2012
Triangular Linking (TL)-
Triangular Linking - Triangular linking A three way link is where Site A links to Site B, Site B links to Site C, and Site C links to Site A. 3 way linking can be done successfully; however, it is frequently abused by black hat webmasters.
Monday, 23 January 2012
Google Spider
Spidering - the process in which a program or automated script browses the Internet in a methodical, automated manner.
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